Acquire – Rugby World Cup 2019

The opening match of the 2019 Rugby World Cup will be held on Friday, September 20. Kick-off in Tokyo will be 7.45pm.

  • The Rugby World Cup in Japan will be held in 12 venues around the country.

  • New Zealand is 3 hours ahead of Japan so kick off in NZ will be at 10.45pm

  • The RWC will be streamed live by Spark Sport and one hour delayed broadcast on TV One.

  • 12 matches will be broadcast free to air on TVNZ 1. There will be delayed coverage of all New Zealand pool matches and the quarter-final, and live coverage of the opening match, semi-finals and Rugby World Cup 2019 final.

How does my brand get RWC exposure?

Spark Sport will stream ads before the match, during half time and after the match. Only key sponsors ads will be streamed. TVNZ1 will do the same. Note that streaming and TV packs sold out within half an hour when they came to market.

Given the 3 hour time difference between NZ & Japan it is expected that many fans will check into Sports websites when waking up – so KPEX Sports Rugby display ads makes sense. Plus other rugby sites like superxv.com, superrugby.co.nz etc.

YouTube will have a RWC 2019 channel where 5 minute highlights of overnight games will be posted for viewers to watch. Video pre-roll ads can be purchased for varying target audiences.

During the build-up, half time and end of the game, viewers will be on their mobiles checking out other sites. It’s these time zones, particularly during semi-finals and the final, that we can bid for inventory to get your brand’s display ads or video watched.

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10:45pm
Game starts. Streamed live on Spark Sport.
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11:45pm
Delayed TVNZ One commences
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6:00am - 10:00am
Video on YouTube RWC Channel
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6.00am – 10.00am
KPEX Sports display ads, Rugby sites

Campaign Planning

Use the Campaign Builder planning tool that provides options for 5 different investment levels, from $3,000 to $20,000+
If you would like a bespoke plan, please talk with your Acquire Account Manager.

Build your Rugby World Cup Campaign

Choose your Team
$3,000-$3,500
$5,000-$6,500
$7,500-$9,500
$10,000-$15,000
$20,000+

World Cup Pools

Pool A
Ireland
Scotland
Japan
Russia
Samoa
Pool B
New Zealand
South Africa
Italy
Namibia
Canada
Pool C
England
France
Argentina
USA
Tonga
Pool D
Australia
Wales
Georgia
Fiji
Uruguay